New Delhi: Zee Digital, the web arm of Zee Group, continued with its phenomenal development streak into 2020 and crossed the 185 million distinctive customers mark on ComScore in May 2020. Zee Digital now occupies third place within the ComScore rankings amongst all digital media teams in India.
According to the most recent rankings, Zee Digital witnessed 168% development between May 2019 and May 2020, which is the best among the many high four media teams within the nation. While its rivals Times Internet Group, Network 18 Group, India Today Group, and HT Media grew merely by 50%, 17%, 35%, and 95% respectively.
All the flagship manufacturers of the Zee Digital confirmed huge development. ZeeNews.com, ZeeEnterprise.in, WioNews.com, India.com, BollywoodLife.com, BGR.in, and TheHealthweb site.com registered three-figure development fee propelling the group to better heights.
Rohit Chadda, CEO, Digital Publishing, ZEE Group, mentioned “With India moving towards being Digital-first country, we are proud to display our continuing dominance in the industry achieving substantial growth every month. The numbers as indicated in the report clearly shows increasing consumer confidence in us. Backed by dedicated teams, along with data and technology-driven newsrooms we are all geared up to achieve newer heights going forward.”
Even evaluating month on month development over April 2020, Zee Digital outperformed its rivals. While Times Internet Group was down by -1%, India Today Group by -6%, DailyHunt by -5%, and HT Media by -3%, Zee Digital registered a development of 23%.
Notably, Zee Digital includes Digital Publishing and the OTT enterprise of the group. The Digital Publishing enterprise contains web sites/apps for 20 manufacturers throughout 12 languages in varied genres like News, Entertainment, Technology, Cricket, Health & Lifestyle, and consists of flagship manufacturers like ZeeNews.com, WIONews.com, DNAIndia.com, ZeeEnterprise.in, India.com, Bollywoodlife.com, BGR.in, TheHealthweb site.com, CricketNation.com and so on.
The OTT enterprise, Zee5, is likely one of the main on-line video streaming platforms providing an exhaustive array of content material to its customers with 90+ dwell TV channels and 1.25 lakh+ hours of viewing throughout a number of languages.